For the first time in Harley-Davidson's 118-year history, the MoCo is bringing the entire world together to experience the new model year lineup in a single online event. In past years, dealerships around the globe would send representatives to a private convention where they would be able to watch the show, meet with designers, ask questions, and, most importantly, see and feel the new motorcycles, P&A and MotorClothes product.
Unfortunately, Covid-19 has forced us all to adapt, even Harley-Davidson. And while that may be a bit of a letdown for us dealership employees, it's great for everyone else who's passionate about the Bar & Shield. Now, you can have a front row seat to the show! See the new models, find out insider information on design changes from the engineering team, and even hear from the H-D CEO, Jochen Zeitz, himself.